DMEXCO — DMEXCO has been a meeting place for international thought- and opinion leaders in the digital economy for many years.

Established in Germany in 2009, it has developed into the largest high-caliber event for the global digital economy. The BVDW is not only the owner of the DMEXCO brand and conceptual sponsor, but is also responsible for the technical aspects of the congress trade fair. Together with those responsible for DMEXCO, representatives of the BVDW and representatives of the Online Marketing Group (OVK) determine the topics that bring more companies and visitors to Cologne each year. In doing so, we ensure that the topics cover the entire digital value chain and that central issues of the different segments are taken into account.

Date 17.09.2025 – 18.09.2025
Time 09:00 – 18:00 Uhr
Place Kölnmesse, Stand S B002 im Boulevard
Organizer BVDW
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The DMEXCO 2024 took place under the theme "Prompting the Future" on September 18 and 19 in Cologne!

With the BVDW Masterclasses, we promote knowledge exchange between professionals and digital experts on the topics currently shaping the industry. In approximately 25 panels and presentations, experts from BVDW member companies and organizations provide insights into best cases, experiences, and possible future developments.

All Masterclasses are available on-demand through the following links:

The program for the BVDW Masterclasses 2025 will be published soon on this page and in the conference agenda on the DMEXCO website.

Other BVDW Highlights

  • BVDW Guided Tours
    With the BVDW Guided Tours, we provide DMEXCO visitors with orientation. Participants are guided through the fair on selected topics and informed about current trends and developments.
    Tour Overview 2024
  • Online Ad Summit
    The Online Ad Summit is the official pre-event of DMEXCO. It addresses current and future challenges of the online advertising industry.
  • Creativity Summit
    Trends, ideas, best practices – what creatives, agencies, and brands need to know.
    The summit took place on September 19, 2024, on the Agencies Stage in Hall 8.
  • Retail Media Summit
    Retail Media is maturing – Updates, reality checks, and understanding the hype.
    The summit was held on September 18, 2024, from 3:00 to 6:30 PM on the Media Stage in Hall 8.
  • Immersive Experience Area
    Experience future technologies up close – exciting impulses and immersive cases to try out.
    The Immersive Experience Area, created in collaboration with the Focus Group Immersive Experiences, was located in Hall 7.
  • Digital Pulse: Leading the Change
    What the future looks like – Networking with and for young professionals!
    The Digital Pulse event took place on September 19, 2024, from 10:00 AM to 12:30 PM in the Rheinsaal in the Congress-Centrum Nord.
BVDW-Stand auf der DMEXCO

BVDW stand - We at the DMEXCO

The BVDW stand at DMEXCO is the contact point for member companies and potential members. We offer dialogue with industry experts and support you in networking on site. We will be happy to help you make the most of the events.

We also present the results of our work and offer you detailed expertise with a wide range of specialist information on various topics relating to the digital economy. DMEXCO is the industry event of the year.

Stop by and take a look! We will be happy to talk to you at DMEXCO. As always, you will find our stand in a central location on the Boulevard (S B002). It is also the starting point of the BVDW Guided Tours.

OVK Executive Dinner

On the evening before DMEXCO, the Online Marketing Group (OVK) in the BVDW organizes the OVK Executive Dinner with invited customers.

Guests will get in the mood for DMEXCO with a mixture of networking, high-caliber discussions with industry leaders and culinary delights presented by top chefs.

Participation is only possible with a personal invitation from the OVK.

BVDW DMEXCO 2023

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